PBA and FOX Sports Announce Multi-Year, Multi-Platform Deal; PBA Returns to Broadcast TV in 2019

Story from Bill Vint, PBA Media Relations. Link to original story on pba.com.

 

LOS ANGELES and CHICAGO – The Professional Bowlers Association (PBA) and FOX Sports today announced a multi-year, multi-platform agreement making FOX Sports the new television partner for the Go Bowling! PBA Tour starting in 2019. The package will bring a substantial schedule of live PBA events to television, including prime time events and a new bracket-style, multi-week PBA Playoffs tournament that concludes with a unique PBA championship finale. The announcement was made by PBA CEO and Commissioner Tom Clark and William Wanger, FOX Sports Executive VP of Programming, Live Operations and Research (see photo below).

“The PBA has been searching for the best possible broadcast partner to serve our fans, players and the bowling industry, and we have determined that partner is FOX Sports,” Clark said. “We are particularly excited that the PBA Tour returns to broadcast television, where it started 56 years ago, with shows on FOX next year.”

In 2019, FOX Sports will televise four PBA Tour shows on FOX and 25 on FS1 in a series of two-hour telecasts. All programs will also be streamed on FOX Sports GO. Details pertaining to the FOX Sports-PBA package regarding PBA Tour locations, dates and times, and the television announcing team will be released at a later date.

“FOX Sports is thrilled to add the highly rated PBA Tour to our extensive lineup, joining other sport partners including the NFL, the FIFA World Cup, MLB, NASCAR, MLS, UFC, NHRA, Supercross, USGA, college football and basketball, and others,” said Wanger. “We believe that adding a FOX Sports look and feel to bowling will help bring the sport to a whole new level.”

The PBA was represented in the transaction by Ed Desser of Desser Sports Media (www.desser.tv).

The agreement between FOX Sports and the PBA extends a non-stop television presence for professional bowling that began in 1962 with ABC Television’s 36 years of continuous coverage of the Pro Bowlers Tour and 38 consecutive years of coverage on ESPN, beginning with ESPN’s formation in 1979.

Both parties plan to supplement the broadcast and cable coverage of the PBA Tour’s premier events with live-streaming of preliminary rounds by PBA’s Xtra Frame online bowling channel as well as extensive use of the FOX Sports and PBA Network outlets including Facebook, Twitter, YouTube, Instagram and their respective websites.

About FOX Sports

FOX Sports is the umbrella entity representing 21st Century FOX’s wide array of multi-platform US-based sports assets.  Built with brands capable of reaching more than 100 million viewers in a single weekend, FOX Sports includes ownership and interests in linear television networks, digital and mobile programming, broadband platforms, multiple web sites, joint-venture businesses and several licensing partnerships.  FOX Sports includes the sports television arm of the FOX Broadcasting Company; FS1, FS2; FOX Sports Regional Networks, their affiliated regional web sites and national programming; FOX Soccer Plus; FOX Deportes and FOX College Sports.  In addition, FOX Sports also encompasses FOX Sports Digital, which includes FOXSports.com and FOX Sports GO.  Also included in the Group are FOX’s interests in joint-venture businesses Big Ten Network and BTN 2Go, as well as a licensing agreement that established the FOX Sports Radio Network.

About the PBA

In 2018 the Professional Bowlers Association (PBA) celebrates its 60th anniversary. The PBA is an organization of more than 3,000 of the best bowlers from 27 countries who compete in Go Bowling! PBA Tour, PBA International Tour, PBA Regional Tour, PBA Women’s Regional and PBA50 Tour events. The 2018 season also marks the 59th consecutive year of nationally-televised competition, reaching bowling fans around the world who follow PBA activities through the PBA Network which includes Xtra Frame, the PBA’s exclusive online bowling channel, ESPN and CBS Sports Network, and the PBA on Facebook, Twitter and YouTube. PBA sponsors include Barbasol, Brunswick, Ebonite International, GEICO, GoBowling.com, HotelPlanner.com, MOTIV, 900 Global, PBA Bowling Challenge Mobile Game, Storm Products and the United States Bowling Congress, among others. For more information, log on to www.pba.com.


Selecting an Arsenal for the USBC Open Championships

If you are heading to Syracuse for the OC’s this year, then you’ve probably already started thinking about what equipment you are toting along. And since ball slots are limited and checked bag fees are high, the gravity in your selection process becomes pretty critical. As with any arsenal, variety is key. Sounds easy, right? Obviously, there’s a lot that goes into it that can become a daunting task for even the most seasoned professional. The boundless options that are available on the market should be used to your advantage, but it all starts with the bowler. Knowing the subtle distinctions in how you roll the ball, such as axis tilt, axis rotation, speed, and rev rate, are most crucial.

Once you’ve determined your stats, next comes the ball selection process. As always, variety is key.

The Open Championships have now abstained from announcing the oil pattern prior to the tournament commencing – which is perfectly fine. You can bet on it not being a cakewalk. Balls that exude control and forgiveness are going to be your best friends with any trip to the OC’s. What kind of balls do this? Well, your favorite benchmark should be the first thing that comes to mind. A low RG, solid, matte finish ball that is smooth and brings the breakpoint closer to the foul line would definitely provide this for the bowler. The !Q Tour is the second longest running ball in Storm’s history for this very reason.

After that, building an arsenal is pretty straightforward. Having a good mix of solids, pearls, hybrids with a combination of surfaces and layouts is important. Typically, you won’t see too many polished balls going down the lanes at the Open Championships. The reason for this all boils down to controlling the breakpoint. Sanded balls maximize your room for error by picking up on the midlane better than polished balls and bringing the breakpoint - the most critical part of the lane - closer to you. It’s not a mystery anymore that surface is the #1 most influential factor that dictates ball motion. The bowlers that perform the best every year will almost always bring a wide array of 500-grit to 4000-grit sanded balls. I’m not saying omit polish completely, so reserve one to two spots in your bag for when they get “toasty” later in the day.

Layouts are the last big thing to discuss. Working with your Storm VIP pro shop professional to establish which layouts are best for your style and the arsenal you’ve chosen is imperative. Some of the most accomplished bowlers will use around three of their favorite layouts and let the inherent properties of the balls be the major difference in what they see. Pete Weber, for example, has only used two layouts for years: one pin up above the bridge and one pin down below the bridge. There are enough factors in bowling that are above and beyond anyone’s control, and, no matter how hard you try, you cannot change them. So keeping the variables in check that you can control, like Pete, isn’t such a bad idea after all.

Below is a sample 6-ball arsenal that would cover all of your bases at the Open Championships this year.


Seminar and Round Table Round-Up

Hello Storm Nation!

As 2017 winds down, it’s great to note so many cool new things at Storm that were implemented throughout the year. It was just last Fall when we toured the country listening to the concerns of bowlers, bowling center proprietors, and pro shop owners alike. As a result of those discussion, we were able to implement many new changes such as the re-release of very success previous model at slower times of the year. Hence the limited-edition Marvel™ Pearl which was so instrumental in the collection of titles by our PBA Champions. You spoke and we listened!

The same went with the request to have more technical knowledge shared on our website and throughout the Storm Nation.

You definitely were not lying when you said that the demand for knowledge in our sport is huge! The technical articles and videos continue to outperform promotional material by more than tenfold.

So, it was our quest to quench the thirst for more technical material along with a chance to openly discuss and share ideas at this most recent Round Table and Intense™ Seminar tour. For those of you who were able to make it, we appreciate it and thank you for your patronage. We talked for the first half and listened for the second half. And we are excited to take action on those terrific ideas which came from so many of you across the country.

For the Intense Seminar portion, we revealed the intricacies of Storm’s Vector Layout System and how it places an importance of the actual shape the pro shop operator is drilling into. Dispelling many myths, the seminar turned heads and raised eyebrows to some new ways of thinking. The info presented added real technical substance to today’s modern game including test results that haven’t been offered to the public before. It was well received across the country and the effects are noticeable and beneficial, particularly by empowering pro shop operators with enriched knowledge on Storm’s VLS system and balance hole techniques. Remember, there is a wealth of technical knowledge located at news.stormbowling.com that is available for everyone and is always growing.

With league season in full affect and the holiday’s right around the corner, our sport is a hot bed of activity. Stay up to date with all that Storm has to offer including technical articles, new releases, ball videos, coaching tips, and more at www.stormbowling.com. Also be sure to stay in touch through our various social media channels including YouTube, Facebook, and Twitter for exclusive content regarding everything going on in your Storm Nation!


Mike DeVaney Joins the Storm Tour Team

Storm Products, Inc. announced today that two-time, PBA Tour champion, Mike DeVaney, will join the Storm Tour Team as a Tour Representative.

“I am truly honored to be given this responsibility,” DeVaney said. “To say that I am excited would be an understatement! I am FIRED UP! I can't wait to visit Storm Headquarters in Brigham City, meet my co-workers, and get on the lanes and work with all the players. Most of all, I can't wait for the chance to absorb some of the vast knowledge the entire team at Storm possesses."

DeVaney has over 40 years of experience in the bowling industry. As a child, he spent most of his time with his mom at the bowling center that she managed where he could practice in the afternoons. He started working in his first bowling pro shop when he was 16 and has managed pro shops ever since. As his knowledge continued to grow on and off the lanes, his desire to become a professional bowler intensified. In the early 90’s, he competed successfully in Megabuck tournaments. He continued to learn as much as he could on the lanes and joined the PBA Tour in 1995. He has bowled professionally ever since. DeVaney has competed on television over 30 times. He has won two PBA National Titles, 15 PBA Regional Titles, Four San Diego USBC Masters Champion Titles, two North County USBC Masters Champion Titles, and several other titles. He’s a member of the North County USBC Hall of Fame. When he’s not competing, he still enjoys managing pro shops and sharing what he has learned with others.

“We are happy to welcome Mike to our Storm family,” Gary Hulsenberg, Vice President of Buisness Development said. “He has many unique talents and has a complete understanding of all the facets of the bowling industry. He will be a huge asset to Storm as we continue to grow.”

In his new position, he will be responsible for assisting the PBA, PWBA and all amateur staff players with bowling equipment during competition, coaching their physical games, as well as collaborating with the Storm Tour Team. He will also represent Storm at events and clinics throughout the bowling season. In addition, he will assist with communication and promotion of the Team Storm players.

"I would like to thank Storm Products Inc for the opportunity to join their team,” DeVaney said. “To Bill and Barbara Chrisman, Dave Symes, Gary Hulsenberg, Tour Reps Del Ballard Jr, Tim Mack, Jim Callahan, and all the great staff players I had the privilege to work with at the USBC Masters, a BIG Thank You!”

DeVaney currently lives in San Diego, CA with wife Carrie and his children Owen, Everley, and Lilia.


Dinner With Pete Weber

Storm Bowling is celebrating Pete Weber’s 20th Anniversary as a member of the Storm family.

We challenged all the pro shops in the area to encourage their customers to enter to win the contest.

We’re honored that he has chosen to be part of our team for all these years. To celebrate this milestone and another successful year on the lanes, we hosted a contest for bowlers in the Las Vegas area to win a dinner with Pete Weber!

We randomly chose 3 lucky fans and a guest to enjoy a fun filled evening with one of the greatest bowlers to play the game. We also rewarded the pro shop operator who was able to encourage the most customers to participate in the contest and that shop and a guest also joined us. The winners were met at their home by a limo and taken to a special dinner at the Golden Steer Steak House.

 

Our winners were very excited as Weber stepped out of the limo to greet them. At dinner, all the bowling fans and their guests were able to take pictures with Weber throughout the night. They could also ask him questions about his accomplishments on the lanes. They asked Pete many questions and he entertained them with stories of his prolific career. It was a wonderful night for everyone involved!

We can’t thank Pete Weber enough for being part of our team and the support of all of our fans. Here’s to many more!


Like Nothing You've Ever Thrown Before

 

The Timeless is the first release in our all-new Signature Line, an unprecedented and versatile series focusing on one-of-a-kind products.

This ball features the unparalleled Dual-Drive weight block and superior R2S coverstock. The combination of these unique attributes gives the ball a fast-revving benefit like the !Q Tour with the hitting power of the Hy-Road.

Have you had a chance to throw the Timeless yet? Tell us your experience by posting on social media with the #StormTimeless.

Learn more by clicking here. 

 


Storm Youth Championships

The countdown is on. We’re less than two weeks away from the first Storm Youth Championships event.

On March 24, we’re heading to the National Bowling Stadium in Reno, NV to meet youth players and their families from all around the United States. We’ve got tons of fun events and seminars planned in addition to the competition. The youth bowlers will be able to take in an exclusive tour of the National Bowling Stadium, meet some of the athletes who are part of team Storm, practice with the pros, and ask questions all weekend long.

The tournament begins on Saturday at 9 am. The bowlers will compete on four different patterns during the four rounds of competition. We will crown champions in U12, U15, and U20 boys’ and girls’ divisions. The top two in each division will be named to the 2017 Storm All-American Team.

Charitable giving has long been a focus at Storm so it only makes sense that we align the Storm Youth Championships with a worthy charity. This year’s charity of choice is Ballard vs. The Big “C,” known as BVBC.

The Storm Youth Championships would not be possible without all of the sponsors of the event. Special thanks to Roto Grip, Logo Infusion, Kegel, Turbo 2-n-1 Grips, The Tri-Properties - Silver Legacy - Eldorado - Circus Circus.

Follow all the action on our Storm Jr. Facebook Page. We’ll see you in Reno! #SYC


What I’ve Learned from #StormNation

What I’ve Learned from #StormNation

“Never stop learning.” I’ve heard this piece of advice a lot in my life and it’s something that I truly try to live by.

Most bowlers know that you can learn every time you step on the lanes. This can be rewarding but can also be frustrating. Believe me, I know that sometimes it can be difficult to allow yourself to learn when the pins aren’t falling as easily as you think they should. Those moments can teach you a lot.

“Never stop learning.”

Learning doesn’t stop when the tournaments are over. One of my favorite parts of social media is the ability to learn from other bowlers in your network. Choose who you follow carefully and you’ll be surprised how inspiring and educational your newsfeed can become.

The Storm Nation page on our website has become a community bulletin board for videos, tips, stories and accomplishments from bowlers all around the world.  I enjoy listening to the stories that you post and I’ve learned some pretty cool things from each of you. Here’s some of what I’ve learned:

  1. It’s fun to see what’s in your bag.
    Like snowflakes, no two bowlers are exactly alike which means your arsenal isn’t exactly the same either. It’s interesting to see what your favorite Storm bowling ball is and why. Your explanation might not be the same as another person who chooses the same ball but that’s why it’s important for your voice to be heard. Thanks for sharing your stories.
  2. Strikes don’t always look the same but make you feel great.
    Sometimes strikes are 10 back, sometimes there’s a wicked messenger, sometimes that last pin takes a couple extra seconds to fall, sometimes you know it’s going to strike off your hand…it’s always fun to strike. The #StormStrikeChallenge was exciting because it was an opportunity to see a variety of styles and see who can create the coolest strike. Don’t worry if you didn’t get a chance to participate in this challenge this time, we’ll host other challenges in 2017.
  3. Bowlers practice.
    In a sport that depends on repetition and muscle memory as much as bowling does, practice is crucial. I’ve seen videos from bowlers who are in their practice sessions at all hours of the day. I’ve seen you practice by yourself, with friends, or in a team setting. I’ve seen videos of drills to help improve parts of your game. These posts are honest and are great to see (even when you don’t knock 10 pins down). Your passion and determination is contagious.
  4. There’s no feeling better than hitting a new honor score milestone.
    Whether it’s your first 100, 200 or 300 game or your first 600, 700, or 800 series…in that moment, you feel like you’re on top of the world. I can see it in your victory dances at the foul line, hugs with your teammates, or big smiles with the bowling ball after the game/set is complete. I love to see these posts and hear which Storm Bowling ball you were using to reach this new milestone.
  5. Champions Choose Storm.
    Thanks for sharing all of your winning moments on social media! It’s awesome to see the smiles on your faces when you’re standing atop a podium, receiving a medal, or winning for the very first time. It’s great to hear what ball(s) you were throwing along the way. You’ve worked hard to get to these moments. Thanks for choosing to throw Storm bowling balls to win.
  6. Giving back is universal.
    Our owners at Storm, Bill and Barbara Chrisman, are two incredibly generous individuals. They inspire all of the employees to give back and participate in initiatives throughout the year. You join in some of these fundraisers with us too like, Paint the Lanes Pink. We couldn’t do what we do without you. We have seen your #StormNation posts that you give back on the lanes in your community too. We’ve also seen lots of adult bowlers volunteering with youth leagues and helping future bowlers fall in love with the sport. Thank you for being generous and caring individuals. #StormNation wouldn’t be the same without you.
  7. Your team is always behind you.
    Bowling has a way of bringing people together and keeping them close. I’ve seen posts about high school teams, college teams, league teams, family, and friends on the lanes. Some days it may feel like this support system is the only thing keeping you sane on the lanes. Having a support system is priceless and I enjoy seeing posts about your teams.
  8. We all travel.
    Trunks full of bowling bags or getting ready to board a plane is a common photo among all of the #StormNation bowlers. I’ve seen your posts about traveling for fun and competition from leagues to tournaments. Thanks for posting about which Storm Bowling balls are going along for the ride. It’s exciting to see what’s in your arsenal. Bowling gives us all the opportunity to see new places and meet new friends.
  9. Storm Bowling Balls make great presents.
    I see those smiles when you unwrap your present! It’s always fun to open a new bowling ball under the Christmas tree, for a birthday, or a special occasion. It’s exciting to see what’s inside, head to the pro shop to get it drilled, and then take it out on the lanes for the first time. If you’re ever wondering what to get a bowler...here’s your hint, there’s no such thing as too many bowling balls.
  10. #StormNation is everywhere.
    Thanks for posting photos from all around the world. It’s really cool to see all the wonderful bowling centers and hear about your bowling. We can’t wait to hear about how successful you’ll be in 2017!

Connect with us on Facebook, Twitter, YouTube and Instagram to share your #StormNation story. We’re listening.

See you on the lanes!


New and Improved Website

Holy cow!  Have you seen our new digs?  Our interweb digs that is.  Yup, we've finally updated our site with new and improved functionality and a very modern look and feel.  The site is now able to be viewed on mobile devices so it's easier to visit us while you're on the go.

So why the update?  Well, we thought of you.  Our goal is to give our bowlers all the information you need when selecting a ball.  When you look at the details of the a ball, you will find a ton of information about how the ball rolls, the coverstock and other key components needed when selecting your 300 ball.

You can still buy our great looking clothing and accessories to get you ready to bowl that perfect game.

Things to look forward to are ball comparisons, Matchmaker and other great features that will give you the edge on the lanes.

We're excited about where we are and where we're headed and we're grateful to have you aboard.

See you on the lanes!


Hello Bowlers!

Welcome to Storm's new blog.  On this page we will update you with all the news we can find about your favorite sport and your number one brand, Storm.  We love what we do and we love that you do to.  So come back often and find out what is happening in this ever changing sport.

Have a news story you'd like us to share?  Send us an email and we'd love to get it on our site.

See you on the lanes!